May 25, 2016:- Ms. Karlene Roach, Deputy Permanent Secretary (Ag.), Ministry of Trade and Industry delivered an Address at the Customer Service Strategy Conference, ‘Creating a Strategy to Achieve and Maintain a Service Culture’ at the Hyatt Regency on Tuesday 24 May, 2016.

In addressing the members of the Association, Ms. Roach called on service providers to establish a reputation of high quality service to customers. She said

in this increasingly competitive global environment, Trinidad and Tobago needs to create a reputation of good customer service. It is not only good for business.  It is necessary for our future. The Services Industry is growing in importance in global trade and commerce and plays a major role in the national economy, to the extent that the projected figure for non-energy services sector in 2015 is TT$52.7 billion – which represents over 55% of Trinidad and Tobago’s Gross Domestic Product (GDP) and contributes more than 65% to national employment’.